Road Trip

Posted by For Inventors at 13 October, 2008, 2:18 pm

Hits

http://cookingequipment.about.com/od/reviewsrecommendations/tp/PinkKitchenware.htm

http://bbq.about.com/b/2008/10/02/grill-charms-breast-cancer-collection.htm

http://freebirthdaytreatsblog.com/businesses-helping-raise-funds-for-breast-cancer-research/

Here is the segment from last week in AZ: http://link.brightcove.com/services/link/bcpid1772133208/bclid1493251589/bctid1844715253?

Today was an interesting and tiring day, but a good one.? Those weeks of sending out press releases and pitches for the launch on the Pink Collection are paying off.? I had an interview on a morning news show in Augusta GA.? That is a 3 hour drive for me. (I did not say anything before now, as with media and press, it’s not a done deal until you see it in print or you see it on the air)? This was live, so I know it happened.? I do have 2 more “scheduled” appearances on two more shows, but I’ll tell you about them when they happen.? One is a local Charleston news program at 5:00 and another is in
Myrtle Beach for a morning show.? So this morning I left a full detailed instruction manual for my husband for the day as I needed to be out the door and on the road by 6:30AM.? It went something like this:“7:15 be out the door to take Maddy to school, make sure she has her backpack and orange folder (Morgan will probably still be sleeping, so wake her up as you are about to walk out the door.? She can go in her PJ’s, but make sure she pee’s before you put her in her car seat or you’ll be sorry)?

9:30 leave to take Mo to school, be there for drop off by 9:45, with a packed lunch (crustables, a banana and rice cake)?

12:55-1:00 pick up Mo (do not be late)?

***at some point make sure their dance bags are in the car because once you get Maddy from school, you do not come back home***?

3:00 be in carpool line to pick up
Madison.? In the car, put leotards on girls (they are in the their dance bag) and drive to dance/gymnastics? They usually take a little nap on the way (they need it)?

4:00 drop off girls w/ their dance bags?

5:30, pick up girls from ballet/gymnastics, drive through Wendy’s for dinner, they can eat in the car on the way home, chicken nuggets, mandarin oranges, white milk.?

I’ll be home by the time you get home.”?

I actually got back earlier then I had thought so I told my husband I could do a swap with the girls in a shopping center parking lot and take over.? I had them in the car, with their leotards on at 3:17 and we were on our way.? It is now 4:20 and here I sit, in Just Fresh (because they have free WiFi) drinking a smoothie, trying to get caught up for the day.? Again I ask you…. Do other my male CEO counterparts have this kind of schedule?? I wouldn’t change it FOR THE WORLD! But I would be curious to know how much more profitable a company could be if “working for the company” was all that had to be done from 8:00-5:00.?

At the studio, while I was in the green room waiting for my turn to go on, I was talking with another guest, and we were sharing stories of why were there etc…? Once I told this gal about my product she gave me the name and wrote out directions to a kitchen store in the area.? After I left the studio, I marched my little butt right over to the store and made a little cold call.? It helps to warm up a cold call by walking in and saying… “Okay… I’ve got a crazy little story for you… I was just at the NBC studio filming the morning show….”? That kind of gets their attention for a moment.? Whether my cold calls are on the phone or in person, I try to find an opener that is somewhat unusual and intriguing to grab their attention.? Normally, the sooner people figure out you are trying to sell them something, the sooner their minds quit paying attention, so I try to get them interested in me and my story before I go into the “sales pitch” thing.? There were three girls working in the store and by the end, all three seemed to be totally on board.? The owner was not there at the time, but that’s okay, I have them on my side, and as soon as I’m done blogging, I’m going to send the owner a follow up email with all my wholesale information (I left my card, and brochure) and then I will follow that up with a phone call Thursday and hopefully, I’ll be in a new store in Augusta GA.? Now… had I been SMART, before I left, I would have mapped things out ahead of time, and planned on several sales calls in the area.? DUH!!!!? Totally junior mistake!? I could just kick myself!? Well that’s about all for now.? I’ve got about an hour to get some work done before dance is over.? Next week I’ll post the link to the show I did this morning.? The producer said it would be on their website in the next day or so.? ?

Leslie Haywood, Founder and President of Charmed Life Products, Inventor of Grill Charmsâ„¢? www.grillcharms.com

Category : The Journey of Grill Charms!